8 Areas of Growth Supply Chain

Analytics can’t unload a cargo ship stuck at sea. They can’t hire more drivers to ship materials and supplies. And they can’t solve every problem caused by the pandemic and disruption.

But analytics can help you become customer-centric and perform better financially by adapting in real-time to shifting customer demand and sudden disruption.

With analytics, you can create a customer-centric supply chain. And customer-centric supply chains outperform others. According to Supply Chain Quarterly, having one helps you deliver 13% more growth than your peers.

But that requires knowing what your customers need, and knowing what your customers need requires analyzing data.

Which isn’t easy.

Shifting customer needs can make demand forecasts inaccurate. Changing customer purchasing behavior creates havoc with inventory and assortment. And both of those are dependent on machines staying up and running.

So, while analytics can’t unload cargo, hire drivers, or end disruption, they can help you with the crucial areas of your supply chain that you control.

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