Using Loyalty Programs to Increase the Lifetime Value of Customers
During the pandemic, shoppers became much more aware of their choices. The brand loyalty shift is challenging retailers to build loyalty programs that will increase the lifetime value (LTV) of customers, boost engagement, and drive repeat purchases.
Download this guide to learn why innovative and creative loyalty and reward programs are vital for engagement, what types of loyalty and rewards programs shoppers are engaging with the most, and how you can compete with behemoths like Amazon using universal loyalty programs.