Global Consumer Report: Current and Future Shopping Trends
Over the past few years, ecommerce has experienced massive growth. In fact, eMarketer estimates that worldwide ecommerce sales will exceed $5 trillion for the first time in 2022, accounting for more than onefifth of overall retail sales.
No doubt this rise has been accelerated by a global pandemic that forced consumers to change the way they shop. Long gone are the days when shoppers would simply walk into a store, browse the shelves, find a new product and pay for it with cash.
Today, the journey is much more complex, involving multiple touchpoints across both digital and physical environments. It’s also made even more complicated by technological advances that aim to reshape the way we experience the world around us.
As we march into a new era of ecommerce, brands will need to keep pace with the major forces driving consumer behavior and make smarter decisions about how they respond to consumer wants and needs
In this report, BigCommerce aims to provide that guidance by revealing current trends shaping the way consumers buy from brands, as well as emerging trends poised to transform how consumers shop.
Let’s take a deep dive into what the future of ecommerce holds.
By selecting the “yes” option when filling out the above form, you agree to have your contact information passed along for the purpose of following up on your interests and in order to receive communications regarding Illumina products, services, and events. The data sent will be processed in Canada and provided to Illumina who will assume responsibility for processing and opt-out and information removal. Once your information has been processed by Illumina, communication preferences and opt-out can be managed directly on the Illumina website. For more information, please refer to the Illumina privacy policy.