Harnessing Data to Transform the Shopping Experience
Harnessing Data to Transform the Shopping Experience COVID-19 accelerates Sensormatic Solutions and Intel’s plan to bring AI insights to in-store retail “Intel’s AI technology for the edge, paired with our Sensormatic IQ platform, are helping to power the digital transformation of the retail industry. Through this collaboration and shared commitment to innovation and engineering, we are pleased to deliver solutions to address our retail customers’ biggest challenges and confidently move into the future.” —Bjoern Petersen, President, Sensormatic Solutions Retailers have long understood that the experience they offer shoppers is nearly as important as the products they carry. Creating that differentiating experience starts with learning more about shoppers’ traffic patterns and dwell times. It also means developing a deep understanding of how effectively the business is operating and delivering on the promise of seamless unified commerce. Today’s retail business is a data business. Retailers increasingly look to data—and, by extension, the technology that captures and analyzes it—as critical tools in their ongoing bid to understand what customers want, sharpen operational efficiency, and compete in an increasingly complex and competitive marketplace.