Google Discusses Chatbot & Conversation Design for Messaging Channels

Automated solutions and AI used to be a luxury for customer support — now, they’re a necessity. Keeping up with the barrage of incoming support inquiries from customers is difficult enough on a legacy system like phone or session-based chat.

Across almost every industry, customers want faster, more customized responses. Top brands are turning to automation and messaging channels to deliver these rich customer service experiences.

We partnered with Google’s messaging experts to demonstrate how your brand can design chatbot flows and use modern messaging channels to improve customer satisfaction. In this 30 minute session, we’ll examine:

  • When a customer experience should (and shouldn’t) be automated.
  • Best practices for chatbots.
  • Google’s Business Messages.

Khoros is a global leader in digital-first customer engagement software. We build enterprise software for digital customer service, online brand communities, and social media management — differentiated by award-winning services with 20+ years of experience. Over 2,000 brands, including 52 of the Interbrand 100 companies, use Khoros to power approximately 500 million daily digital interactions, and create customers for life. Khoros has over 10 industry awards from TrustRadius, Stevie Awards, G2, and more. Khoros, built from Spredfast + Lithium, is part of Vista Equity Partners with nine offices globally.

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