Pop Chart, a D2C retail brand, sells original artwork through its Shopify storefront. With the cost of acquiring new customers on channels like Facebook steadily increasing, Pop Chart began to explore solutions in the Shopify App Store that could counteract this pressure on its bottom line.

The brand installed Rokt’s Shopify application to monetize its confirmation page, a highly engaging part of its customer journey that was previously overlooked as a source of value.

With Rokt, Pop Chart was able to:

• Generate additional profit with no upfront cost
• Elevate its customers’ shopping experiences
• Ensure brand control

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