Practical guide to SMS and messaging apps

The huge number of consumers using SMS and messaging apps spells major opportunity for deepening your relationship with customers — and it’s the way they prefer to engage with businesses.

Tap into those app preferences by making it easy for customers to engage with your business. Not only will you meet their growing expectations for service, but you’re building brand visibility and new marketing opportunities.

Download the guide and explore:

  • Defining responsibilities as messages transition across business units
  • Connecting messaging apps to your CRM system
  • Creating better experiences as you gain insights into customer journeys

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