Strategies to Attract and Engage Gen Z Talent

IT’S NO SECRET: there’s a massive talent shortage in the US, with millions of open vacancies. Even with labor force participation for prime-age workers, classified as 25-54-years-old, back to pre-pandemic levels, there are still almost two jobs available for every unemployed American.

The age distribution of the population can strongly influence overall labor force participation. Baby Boomers are naturally contributing to the decades-long-decline since the participation peak of 67.3% in early 2000.The pandemic also pushed more than 3 million Baby Boomers into premature retirement.

The youngest generation should be making up the difference, but about half a million Gen Zers are missing from the workforce. So, the question remains: where are the Gen Z workers?

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