Many in the hospitality industry had high hopes for the last trading month of 2021, which were partially crushed by the reintroduction of restrictions to limit the spread of the Omicron variant. Consumer confidence was hit, and customers decided on staying away from socializing, with direct impact on the industry sales and recovery. Our latest Hospitality Workforce Report provides clear insights into both consumer behavior in December 2021 and how businesses are responding to the ongoing challenges the pandemic brings. Although the Christmas and New Year festivities didn’t deliver the results the industry was expecting, there were some encouraging signs: staff headcount continues to grow, sales were among the strongest in the year, and collective hours worked are on the rise. These are some of the best figures we’ve seen since the outbreak of the pandemic and are fueling businesses to reach the numbers marking the pre-Covid era. To get there, businesses in the industry will need to bet on a solid workforce, alongside bold decision making, and the implementation of next-gen technology designed for hospitality. Download the report to understand how each sector in the hospitality industry performed during December 2021, and discover actionable insights to make 2022 a successful year.