The iCumulus Sales Intelligence Playbook
Improve Your Sales Operations Through Better Prospect Data & Targeting
Businesses have been through a lot in the past few years. From the pandemic to supply chain issues, we all needed to learn how to adapt. Otherwise, we were in danger of falling behind the curve.
Marketing and sales departments were no different. From changes to work schedules, the demise of mass call centres, to technological advancements in AI, sales intelligence, and intent data, many companies were left scratching their heads in terms of where to go next.