Unlocking the Value of Unstructured Data
As the amount of data in the world continues to multiply at breathtaking speeds, companies in virtually every industry across the globe are increasingly relying on that data to inform major strategy and operations decisions.
While most organizations focus their data analysis efforts on structured data—data that follows conventional data models and can be stored and managed in a traditional database—the vast majority of data available today is actually unstructured. Despite ongoing innovations in artificial intelligence, machine learning and other technology, unstructured data has remained largely overlooked and misunderstood in the data science community. Although its cumbersome nature has given it a bad rap, with a little work unstructured data can be an incredibly powerful resource—and provide a distinct competitive advantage for companies that understand how to use it.
In this eBook, we’ll go deeper into the differences between structured and unstructured data, how your organization can unlock the value of unstructured data, and some examples of unstructured data’s real-world impact.