Are you truly customer-obsessed? Build and measure a value-driven loyalty program Consumer expectations are at an all-time high. In order to keep shoppers engaged,...

The Forrester Wave™: Loyalty Technology Solutions, Q1 2023 Epsilon named a Leader in The Forrester WaveTM: Loyalty Technology Solutions, Q1 2023 There are lofty...

Segmentation Fundamentals for Protecting Operational Technology As industrial control systems integrate with IT devices, cyber criminals have new opportunities to attack. Securing legacy and...

IT/OT Convergence Provides an Opportunity for Streamlining Operations The benefits of converging information technology (IT) and operational technology (OT) outweigh the risks when the...

Causes and Consequences of IT and OT Convergence Recently, operational technology (OT) and information technology (IT) operated independently, but digital transformation (DX) is compelling...

A Solution Guide to Operational Technology Cybersecurity As digital transformation accelerates, organizations must grasp the nuances between their information technology (IT) and operational technology...

Effective ICS Cybersecurity Using the IEC 62443 Standard Industrial control systems (ICS) face cybersecurity challenges due to legacy technologies, slow evolution, and persistent vulnerabilities....

Customer data platforms: Why the right CDP drives better reach and higher returns With the latest developments in customer data platforms (CDPs), it’s easier...

Bring your customers out of the dark with a CDP It’s difficult to see in the dark, and for many brands, the same is...

Como os varejistas podem otimizar o ponto ideal de engajamento do consumidor Em um mundo onde o comércio eletrônico está redefinindo a experiência de...