Sustainability Reporting: Value for Business Leaders As a business leader, it is essential to stay up to date on the latest trends and practices...

Sustainable Supply Chain Management: A Guide to Navigating Challenges and Opportunities Definition of Sustainable Supply Chain Management  Sustainable supply chain management is a comprehensive...

Taking Personalization Personally Personalization is among the most important keys to achieving your acquisition, growth and retention goals. According to McKinsey, U.S. companies could...

Acxiom’s 2023 Automotive Customer Experience (CX) Study Vehicle owners in the U.S. reveal that only about half (55%) feel the experience they had visiting...

The Fresh Face of Data Data has become so ubiquitous in marketing, and brands’ reliance on it has become so fundamental, that the “data-driven”...

Is partnership the key to martech success? Working with the right service partner will make it easier to implement, embed, and optimize innovative technologies....

Implementing Digital Signatures & E-Signatures with DocuSign Electronic signatures are a fast and simple way of signing agreements and can be used in nearly...

3 Workflows I wish I had known about DocuSign: Going Beyond the Basics Business agreements can be complex, leading customers to adopt manual steps...

Learn to master the one platform shoppers do trust for retail product recommendations. Shoppers don’t trust product recommendations like they used to. They’re sensitive...

Whose product recommendations actually matter? You might be surprised. There are so many options out there for every product you can think of— it’s...